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Client
Culti Milano
DATE
2022
FEATURED WORK

CULTI MILANO

CULTI MILANO, born in 1988 of an intuition from the eclectic mind of Alessandro Agrati, was founded upon the intrinsic link between the world of design and olfactory creation. Imagining a "Culture of Ambience", the revolutionary Italian home fragrance label intricately designs its collection of elegant and evocative scents to warm, entice, and comfort.

The Ask

With a cult following in Europe, the US, Taiwan, and Singapore, CULTI MILANO seeks to bolster its brand presence during its rapid expansion in HK through a collaboration with boutique hotel TUVE and Scandinavian interior design studio WOOL aiming at the culturally aware and artistic consumers.

The Solutions

Our focus is to highlight the timeless home fragrances collection from CULTI MILANO to key publications in Hong Kong. Bridging up with TUVE's Japanese wabi-sabi aesthetics and WOOL's nordic hygge philosophy in the "evoke" Staycation and Sensory Exhibition.

The Impact

Cheers to more valuable relationships with your customers.

We are ready to take your brief.

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