As one of the most recognized French fashion and lifestyle label, a keen observer of life, Agnès considers dining culture and floral art as important parts of one’s lifestyle. The birth of agnès b. CAFÉ & FLEURISTE is rooted in her fondness for coffee, cooking, French food, and flowers.
agnès b. partnered with Zynthesis to enhance its brand recognition via earned media placements, to anchor their proposition as the go-to cafes and fleurists in the highly competitive lifestyle sector.
Apart from press releases dissemination, Zynthesis reached out to our media database consistently to highlight the brand and product offerings from agnès b. CAFÉ & FLEURISTE. Executed several activations and campaigns to cultivate a strong brand presence online and offline.